Page Load Speed Testing
Marcom Robot provides an easy way to test your landing page load speed, and optimize performance.
n the modern world, where everyone’s looking for instant gratification, slow page speeds result in lost revenue. Keep this in mind when putting together your page structure, content and graphics. Heavy images tend to slow down landing page load speeds considerably.
How to test your landing page load speed with Marcom Robot
Marcom Robot provides an easy way to test your landing page load speed via Google’s Page Speed Insights. For every published landing page, in the “Actions” menu, you’ll find the “Speed Test” option. Simply click it, and you’ll see a real-time analysis of your landing page load speed as well as recommendations.
When testing the load speed for a particular landing page, pay attention to the analysis and recommendations for both desktop and mobile versions. You can switch between the versions using the Desktop/Mobile control at the top of the screen.
If your page load speed score is higher than 90, you can rest assured that you’re providing the best possible user experience as the content loads lightning fast.
Sometimes though, the page load score will be lower than 90. That’s where you’ll be able to leverage the recommendations to make necessary improvements.
Bear in mind that the page load speed is just one of the factors that impact your landing page performance. When working on landing page performance optimization and landing page audit, you should consider all of the factors to maximize the conversion rate of your landing pages.