In this article, we're going to explain the difference between Unbounce landing page builder and some of the alternative landing page builders available on the market in 2021.
Unbonuce is a popular landing page builder for businesses of all sizes and industries. Unbounce is one of the pioneers of the landing page software market. They’ve been playing on this market since 2010. Like most landing page creation tools, Unbounce provides a lot of standard features — drag-and-drop landing page constructor, split testing, dynamic text replacement, and more. However, it does have limitations that some Unbounce competitors easily overcome.
As a company that serves both B2B and B2C clients, Unbounce’s focus is often split between these two groups. Considering a massive difference between the needs of B2B and B2C marketing teams and agencies when it comes to landing page software, it’s hard for tools like Unbounce to deliver a phenomenal product experience to all of their clients.
While Unbounce is an awesome landing page constructor, there are plenty of alternatives that have the functionality that you need and provide a superior product experience. Later in this article, we’ll be exploring the key reasons for the Unbounce customers to start considering Unbounce alternatives. If you’re in the market for a landing page builder, you might want to consider them as well.
All of the landing page builders were NOT created equal, regardless of your budget and maturity of lead generation programs, here are some of the key parameters that you should be expecting from Unbounce alternatives.
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Drag-and-drop landing page constructors make it easy to build landing pages with zero coding.
Gain full visibility into the performance of your landing pages.
A broad variety of out-of-the-box integrations and flexible API are required.
A proper Unbounce alternative must give you an easy way of launching split tests.
If lead generation is the backbone of your sales process, your landing page platform must be stable.
Even though you'll likely going to customize them, the out-of-the box templates are very useful.
Unbounce is an awesome template-based landing page creation platform and one of the pioneers of the landing page software market. However, If you're looking for alternatives to Unbounce, you should know that there are plenty of options that you might want to consider and do a side-by-side comparison.
Marcom Robot is the emerging leader in the landing page software market. Feature-wise, it’s similar to Unbounce, yet those products are different in terms of the approach.
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Based on the feedback from the verified Unbounce customers available on www.g2.com, it can be inferred that Unbounce users are unhappy with the user interface, quality of the support and overall product usability, especially for B2B marketers.
Unbounce provides a solid feature set and charges a premium price for their landing page creation platform. However, many organizations, especially SMBs are not ready to spend that much money on a landing page builder and are looking for a cheaper alternative with a more cost-effective pricing model.
Unbounce doesn't provide an easy way of updating some or all landing page templates in bulk. If you need to update your brand colors, logo, header, or sign-up forms across multiple landing pages, you’ll need to update each page individually. This process take a lot of time and effort.
If you're contemplating switching from Unbounce to other landing page builders, we'd be happy to walk you through your options. Please contact us and our team will get in touch with you shortly.
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