With legacy data enrichment tools, the best match rate you can expect is around 60-70% and we believe you deserve better. The reason for such poor match rates when using other data enrichment tools for SalesForce is that they are only capable of enriching records in real time. That means that if there was no match between your records and their database, you won't get your records enriched.
MARCOM Robot is not just enriching your SalesForce lead, contact and account information in real time. It keeps track of all records that we haven't found a match for right away. Then it re-crawls the information for them and updates your remaining records within 48 hours. As the result, your match rates are upwards of 90%, which is unheard of in the industry.